Home / Fragrance / Preview: Beauty News: Coty Inc. And Katy Perry Announce Fragrance Perfume Partnership

Preview: Beauty News: Coty Inc. And Katy Perry Announce Fragrance Perfume Partnership

Preview: Beauty News: Coty Inc. And Katy Perry Announce Fragrance Perfume Partnership

Coty Inc., a new emerging leader in beauty, announced today the signing of multifaceted singer, songwriter and entertainer Katy Perry to develop and market her own line of signature fragrances. As part of the project, Coty will also distribute the artist’s successful existing fragrance portfolio, comprised of Purr and Meow!, effective immediately.

Perry joins Coty’s impressive list of brands that include Calvin Klein, Chloé, Marc Jacobs and Playboy, among many others. Eight-time Grammy nominee Katy Perry is one of the best-selling recording artists of this era.
Her monumental album Teenage Dream, which has sold more than 5 million copies and 50 million single downloads to date, has remained in the Top 40 album charts since its release two years ago. Perry is a global superstar, touring the world with sold out arenas, including 124 live shows in her 2011 California Dreams tour. The tour is documented in this summer’s hit 3D feature “Katy Perry: Part of Me,” which is already the fourth biggest music documentary of all time.

“We are thrilled to have an artist as creative and talented as Katy Perry join us at Coty,” said
Renato Semerari, president, Coty Beauty. “Katy is original and daring—her unique approach
to music and life will serve as the inspiration behind her innovative new scents and allow us to
explore new avenues of scent creation.”

“I am honored to be working with Coty, which has produced some of my favorite fragrances,”
said Perry. “I’m excited to share what’s next in my perfumed world as well as making Purr and
Meow! more accessible worldwide!”

For additional information about Coty and its portfolio of fragrances, color cosmetics and skin and body care products, please visit www.coty.com

About Coty Inc.
Coty is a new emerging leader in beauty with net revenues of $4.6 billion for the fiscal year ended June 30, 2012. Founded in Paris in 1904, Coty is a pure play beauty company with a portfolio of well-known fragrances, color cosmetics and skin & body care products sold in over 130 countries and territories. Coty’s product offerings include such global brands as adidas, Calvin Klein, Chloé, Davidoff, Marc Jacobs, OPI, philosophy, Playboy, Rimmel and Sally Hansen.

Are any of you lovely ladies excited about trying future Katy Perry fragrances? Are you fans of her other ones? Let us know by commenting below, which will automatically be posted to our Community Forum (click here to check it out!) where you can find other beauty related discussions! Don’t forget to also submit a photo to our Photo Of The Day (click here!) feature, where a new photo will be picked daily. Your photo just might be selected, so get going!

For more giveaways and contests, sign up for our newsletter HERE.

If you like this post, share it with your friends and give it a LIKE on Facebook.

Comments

comments

Check Also

Review, Photos, Perfume, Fragrance Trend, 2019, 2020: Best New Perfumes, Nicki Minaj, Queen, Limited Edition Fragrance

Review, Photos, Perfume, Fragrance Trend, 2019, 2020: Best New Perfumes, Nicki Minaj, Queen, Limited Edition Fragrance

Nicki Minaj Queen Limited Edition Fragrance I own several of Nicki Minaj’s fragrances and I …

One comment

  1. A Katy Perry perfume sounds fun to me! She is bubbly and unique I’m sure her signature scent will be the same!

Leave a Reply

Your email address will not be published. Required fields are marked *

This site uses Akismet to reduce spam. Learn how your comment data is processed.

Translate »