Just in time for the Fall/Winter 2012 fashion trend season, M·A·C is proud to release their exclusive M·A·C Autumn and Winter ’12 Trend Book — a trendy, fashion-forward book showcasing fashion and cosmetic trends and looks that have been seen on the A/W ’12 runways, ready for the masses to emulate. Readers will be able to peak at a glimpse into the hot makeup looks each designer created, all using M·A·C products. As in seasons past, M·A·C has identified four trends which you’ll find at the beginning of the book. These are:
Sense + Sensibility: A rural approach to fresh country innocence, an aristocratic take on tailored beauty; the look is healthy, polished, effortless and groomed with the perfect canvas for a red lip
Roam-Antique: Elegant, eccentric beauty seen through the eyes of a gypsy, a trend playing with the proportion and depth of an eye, using soulful tints to mesmerizing jewel-like metallics; a modern-day twist on a smokey eye
Hone-Structure: A contemporary nude sculptured face focusing on bold brows and the use of shadows to give depth to features; the look is strong yet feminine
Arti-Tech: An artistic take on liner, high tech and modern referencing Oriental precision and equestrian elegance – refined
Excerpt pulled right from the first page: “THE WOMAN AND THE W O R L D . . . Frills, fripperies, flirtatious fun…they’ve taken a step back this season, as beauty has pulled into line with fashion in it’s key proposal: the question of how a modern, intelligent, pulled together woman wants to look as she operates in the world today…
Other sections in the book include:
Featured Makeup Artists: Details behind M·A·C’s key makeup artists inspirations including Val Garland, Charlotte Tilbury, Diane Kendal, Andrew Gallimore, Carole Colombani, Gordon Espinet, Lyne Desnoyers, Terry Barber, and additional quotes from M·A·C Senior Artists
Featured Designers: An insider’s guide to over 60 A/W 12 designers’ beauty looks including Jason Wu, Carolina Herrera, Diane Von Furstenberg, Proenza Schouler, Alexander Wang, Prabal Gurung and Donna Karen New York
Ten-dencies of the Season: The top 10 unique techniques of the A/W 12 season
Index: A complete list of the shows M·A·C supports across the world and their corresponding trend
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