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I Care for Talika: Love Art? Fly to Paris

This may well be the decade of the longest lashes, and Talika promises leggy, stiletto-esque lashes in just 28 days.

The I Care for Talika competition is an incredible opportunity for you to flex your creative and designer muscles, plus the chance to win a trip to Paris and design the package for an upcoming Talika gift set.

I Care for Talika: Love Art? Fly to Paris

If you’re lucky enough to live in or around NYC, then come and witness the Picasso-style street art kickoff that begins on Thursday, September 23rd in New York City (talented street artists will be lighting up the streets by decorating them at the following locations):

– Rockefeller Center

– Milk Studios

– Lincoln Center

– Columbus Circle

– Times Square

– Meatpacking District

– The Bowery

Check out Talika’s Twitter handle and Facebook page the day of the event for exact locations and times (the twitter team will be hard at work, updating you on all location activities). If you’re one of the first give people to arrive at each location with a password Talika provides (and that’s why you should follow them!), you’ll win an amazing selection of Talika products.

But you’ll still get samples…so come on by…

I Care for Talika: Love Art? Fly to Paris

And if you’re not in New York City? Don’t be too jeal, because you could win a trip to Paris!

Until October 30th, you’ll have a chance to post a piece of art that best represents Talika (we can think of so many iconic images, from dandelions to paintings of Dita Von Teese….), but we’re going to leave the creative heavy lifting to you. If you win, it’s the city of lights for you (plus the once-in-a-lifetime opportunity to actually design packaging for an upcoming Talika gift set, get  two-night trip for two to Paris with airfare, lodging, and receive a Talika Spa treatment). Just post your creative idea on Talika’s facebook page until October 30, 2010.

Oh, and the judges are looking for the following criteria:

Creativity (30%); Talika brand values and spirit (20%); respect of Talika color codes (20%); marketing efficiency to relate to consumer (20%).

Bonne chance, and long lashes!  Please share this post with your friends and give it a LIKE.

Charu Suri

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