This week I had the opportunity to take a peek at the goodies that e.l.f. Cosmetics has in store for the Winter/Holiday season. As a huge fan of the brand I was excited to see what the company had coming up. Not only does e.l.f. have great quality products but they are also super affordable. Gotta love that! With an array of lipcolors, eyeshadows, bronzers, and so much more there’s no limit to the products that allow you to “play beautifully”!

Upon entering the event, we were asked to sign a huge wall with our choice of lipcolor! I love a red lip so I signed the wall in a beautiful bright orange-red shade.

We were introduced to the Matte Lip Color, $3, a convenient jumbo sized lip pencil that creates exact color application with twist-up ease so you never have to sharpen it. The pigment rich color glides on effortlessly and easily to provide long lasting matte color. And the enriched Vitamin A, C & E formula moisturizes and hydrates for beautiful healthy looking lips.

In the center of the room was a huge table – I was in makeup heaven! Can you spot any of your e.l.f. favorites?

I’m a huge fan of e.l.f. brushes and there were lots of amazing brushes on display.

The Ultimate Kabuki Brush, $10, is a true beauty multi-tasker. This brush works for blending, highlighting, contouring, and stippling. The densely compacted bristles distribute powder evenly to create a smooth and soft-focused finish. Flat edges fit the contours of your face while the curved corners allow for targeted, precise application. Bonus, the soft bristles of this brush are vegan-friendly and easy to clean.

The Beautifully Bare collection has products that leave you looking flawless and feeling like you’re not wearing any makeup at all.

The Beautifully Bare Foundation Serum, $8, creates a flawless look that’s beautiful and natural looking. This weightless silky formula melts into skin seamlessly for a radiant and youthful-looking base. The luminous, dewy finish helps boost suppleness and minimize the appearance of pores and fine lines for flawless coverage. The Broad Spectrum UVA/UVB SPF 25 formula is designed to help revitalize color and radiance to skin.

The Beautifully Bare Lash Tint Mascara, $4, has an innovative and revolutionary applicator that expertly combs and coats every individual lash for weightless coverage. The rich formula creates buildable volume from root to tip for fuller-looking lashes.

Use the Blemish Control Primer, $6, to transform your face into a flawless and smooth canvas. Infused with Salicylic Acid, Vitamin E, and Tea Tree extract to help control breakouts and blemishes while preparing your skin so makeup will go on evenly with a long-lasting satin finish.

There were endless gorgeous palettes that will allow you to change up your look as often as you like.

The Everyday Smoky Eyeshadow Palette, $10 has a range of neutrals from light to dark.

This beautiful Bronzer Palette, $6, holds 4 gorgeous shades to mix and match throughout the year for a custom-blended glow. With a mixture of matte and shimmer finishes, you can achieve a professional look every time. The pigmented colors are great for contouring, shading, sculpting, and highlighting.