Let’s talk about serums: We love them because they single handedly “up-the-ante” on our skin routine by loading us up on the best actives in their most concentrated form. Plus, with a serum you can custom cocktail your regimen to fit your skin’s ever-changing needs. But we know choosing the right serum can get confusing.

Do you crave instant gratification (with long term results) to liven tired skin?

REN Keep Young & Beautiful Instant Firming Beauty Shot is a lightweight gel-serum that packs a powerful punch! It instantly firms, lifts and plumps the skin to leave it looking smoother, tighter and more youthful. A liquid matrix of yeast derived Hyaluronans supercharges the skin with firming moisture and encourages elastic synthesis to firm and remodel the skin over time.

When to use: after flight, a long day at the office, after an early wake-up time; $54 at Sephora.com.

Feeling Flushed?

Have a big date? Deadline to make? REN Clean Skincare’s Evercalm Anti-Redness Serum gets red, irritated skin in check. The formula is specifically designed to address sensitivity and works to protect, replenish and calms redness, inflammation and hyperpigmentation.

When to use: after binging on junk food and experiencing high stress levels; $60.00 at Sephora.com

Is your skin looking dull?

Get that ‘I Woke Up Like This’ look with REN Clean Skincare’s Radiance Perfection Serum. This multi active serum reboots the skin’s energy cycle, visibly perfecting skin tone and leaving skin radiant and luminous.

When to use: whenever you’re looking for that “inner glow”; $55.00 on Sephora.com

Need a simple solution?

Is all this “choosing” making your head spin? Volition Beauty Innovator Julie Knox was also overwhelmed so she created a simplified anti-aging regimen that doesn’t sacrifice any benefits; The Ultimate Anti-Aging Trio. This 3-piece kit takes the guess work out of custom serum blending.

Volition Beauty pairs everyday innovators with labs across the country to bring the “next big thing” in beauty to the market. Need a pick me up? The Day Active contains an antioxidant-rich wine extract that delivers maximum long term anti-aging benefits.

Feeling Dull? The Night Active is packed with a natural form of retinol, a stable form of Vitamin C and soothing Chamomile designed to brighten and soothe skin while you sleep (can you say sleeping beauty?)

Both can be mixed to it complimentary dual cream base moisturizer; $149.00 at QVC.com or VolitionBeauty.com

Skincare Review, Ingredients: Avon Anew Vitamin C Brightening Serum

Skincare Review, Ingredients: Fresh Black Tea Age-Delay Firming Serum