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Alexandre Herchcovitch Fall 2010 Fashion Week Backstage Beauty

Feeling tribal? Then add a touch of Alexandre Herchcovitch to your Fall 2010 wardrobe.

It’s color without compromise, texture with spunk and PUNK. The makeup was done by Philip for MAC Cosmetics, who described the look as a tiny part punk, a tiny part tribal, but mostly beautiful as a 1970’s movie star.

Alexandre Herchcovitch Fall 2010 Beauty

He smudged Pro Pigment in Chocolate Brown on the upper lids, but dotted the lower lash line with Flat Orange and Electric Coral to get a sheer wash of color, as opposed to a stripe. After mixing bright cream blushes on the back of his hand, Philip gently applied it to models’ cheeks for a fresh pink flush. He reminds us that when it comes to cream blushes, it’s a good idea to go brighter and bolder since a pigment that looks too bright in the packaging will wear sheer on the skin. By blotting on lipsticks such as Smoked Purple and Red Pepper, Philip gave the models a simple matte stain for their lips.

Alexandre Herchcovitch Fall 2010 Beauty

Unique makeup requires unique hair, so Roland Beachamp prepped models’ hair with Bumble and Bumble Hair Powder in White to matte it down and give it texture at the same time, then braided tiny sections on each side of the face, but left some locks loose. After gathering the back part of the hair into an unfussy bun, Beachamp left one medium-sized braid down the back, then covered the head with a bright wrap.

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