Hair coloring has come a long way since its roots (no pun intended) in 1661….yes, WAY back when.

Now, permanent hair color uses oxidation dyes to color the hair, and semi-permanent hair color uses small molecules than temporary dyes to color hair (the tiny molecules permeate the hair shaft more easily). There’s also demi-permanent hair color and temporary hair coloring options — you’ve seen all the options like a hair coloring buffet on the market (think mousses, foams, leave-in treatments).

Clairol’s latest invention is its Natural Instincts Week 2 Color Refresher. It was specifically designed to refresh hair color that has faded in the two weeks following the hair coloring process. The reason for this product launch is simple: many women feel that their hair color fades quickly in the first two weeks after coloring their hair. The refresher deposits molecules on the outer layers of the hair — and this is where most of the fade occurs.

What you’ll receive is an overall boost of color and shine, across your hair palette. This comes as a separate packet that is INCLUDED with every Natural Instincts hair color box.

Last week, we received an opportunity to test out the coloring process on one of our models, Kalina Dimitra, at the elegantly hip Marie Robinson Salon in New York. Marie attended to each and every one of her guests in impeccable fashion.

The Week 2 ColorFresh! Revitalizer works in 10 minutes from start to finish– a true snap by anyone’s standards. Once you find your color, use this conditioning creme that nourishes with antioxidants and moisturizers. All you need to do is dampen the hair and section it off, as the box instructs. Use the color found in the kit and leave it on the hair for five minutes and wash off, blow dry and style. It’s that simple!

Check out how our model enjoyed her treatment in the before/after transformation below:

Here is our glowing model, before the Natural Instincts hair coloring

After the hair coloring

After the hair coloring, in a different setting

Since hair coloring is a big trend, especially during this softer economic climate, we think this is a great idea to maximize the shelf life of your hair color. What do you think? Have you tried the Week 2 ColorFresh! Revitalizer? If so, leave a comment below to let us know how you enjoyed the experience.

And remember, the Natural Instincts family has a range of choices, so be sure to check out the line best suited to your needs.

And if you’re looking to cover gray, you must check out Clairol’s Beautiful Collection Advanced Gray Solution.

– Charu Suri

If you like this post, give it a LIKE on Facebook and share it with your friends