Chanel Debuts Rouge Coco Shine (Preview in "Boy")

If you’re a fan of Chanel’s Rouge Coco Hydrating Cream Color lipstick, you’ll love the latest addition — a bit of shine.

The latest signature creation from Creative Director for Chanel Makeup, Peter Philips, will be sold for a limited time from February 10th through the 14th ONLY until it debuts officially in April, 2011.

Rouge Coco Shine in "Boy"

This limited unveiling, called “Boy,” is far from a cheeky blue color. It is a natural sheer wash of rose that’s all-too apropos for Valentine’s Day. Why christen it “Boy”? It’s the nickname of Arthur “Boy” Capel who was the love of Gabrielle “Coco” Chanel’s life. Boy was her partner, and instrumental to her first success stories.Valentine’s Day appropriate.

Rouge Coco Shine will retail for $32 at and at select Chanel boutiques and department stores (the limited preview from February 10-14th only).

Much as we’re obsessed with the Chanel Rouge Allure Laque lipsticks, Rouge Coco Shine is alluring because of its hydration + razzle dazzle + coverage appeal.

Are you one of those first in line for the “Boy” Rouge Coco Lipsticks? Or will you wait it out until April 2011?

– Charu Suri

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