We’ve told you about Maybelline’s new Eye Studio launch in another life (remember they’re coming out with two new shadows, a marvellous gel eyeliner and mascaras in four unique formulas?).

These marbleized eyeshadows are all the craze now since MAC came up with their marble eyeshadows last year. Hard Candy followed suit and now Maybelline is jumping on the bandwagon, offering lower-priced versions of the luxury labels.

The first dual marbleized shadow from Maybelline focuses on concentrated pigments with uncrushed swirls of pearls for the shimmer effect.

The “baked” technology delivers that glittery, pearly finish and the look is best applied with a wet brush to deliver richer pigments to the skin. The way to best apply this is left to your imagination, but you can use them separately on lash and crease or blend as desired. I’m wearing Tantilizing Teal below.

The marbleized eyeshadows are available in 10 shades for $6.99 each.