Who you calling a Big Fatty? Oh! My lashes? Why yes, they are! Urban Decay Big Fatty Mascara ($20.00) does what it says! I have always liked Urban Decay because of the Naked Palettes — and their other fantastic products, of course! — so I expected something BIG from them when they launched this mascara for their Summer 2012 Collection and they did not disappoint… as you can clearly see from the before and after photos!

Before

After

This slick, jet-black thickening formula not only plumps lashes to cosmic proportions, but, also lengthens and curls at the same time. It is water-resistant, flake-proof, smudge-proof and ultra long-wearing, too. Hemp seed oil was added to moisturize the lashes; vitamin E to prevent free radical damage; jojoba oil for hydration, plus purisilk SPB for conditioning and curl retention. This is one heck of a multi-tasking mascara! Look for it at Sephora, Ulta, select Macy’s, Sephora.com, Ulta.com, Macys.com, Beauty.com and UrbanDecay.com.

I must be honest that I was not crazy about the name, but now understand that Urban Decay means that your lashes will be enhanced both inside and out, making them longer, thicker and more voluminous. On the flipside, please note I made a similar comment when I reviewed Eyeko’s Skinny Brush, it’s my own personal issue, not yours… nor theirs. Mine!

– Nicole Gordon Levine

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