Affordable? Check. L.A.-based? Check. Wide array of colors? Check. Good quality? Check! Colourpop Cosmetics is going to be your new favorite makeup line — the colors are rich, pigmented, and glide on like a luxurious, European beauty line. In reality, these products are made in Los Angeles and are so affordable that you can shop ‘til you drop!

Review, Swatches: Model Launcher Cosmetics Super Wear Gel Eyeliner, Fashion Forward Matte Lipstick

Lippie Stix and Pencils ,$5, are rich and creamy colors that glide on and stay put – and they even have a yummy, delicious scent. Every Lippie Stix has a matching Lippie Pencil that was designed to match its partner perfectly. Mix for an ombre effect, or match them up for that perfect, matte pout! Tootsi, is a cool-toned greyish beige in a matte finish. Its matching pencil can also be worn alone, for a subtle, nude look, or with gloss, for a little pop. Lady is a cool-toned dirty burgundy in a matte finish. Lady Pencil is an amazing base to your favorite 90s brown.

Makeup Review, Photos: H&M Beauty Cosmetics Collection Fall 2015

Super Shock Shadows and Pigments ,$5, are shadows that have a soft consistency. Use your fingertip or brush and tap shadow onto eye lids. Wet your brush to achieve an even deeper pigment. Bae is a rich eggplant purple with an emerald, and turquoise, glitter. Friskie is a metallic, rich grey/black silver glitter and hints of pink glitter. An absolute daring, bold, rocker look! Shameless is a metallic forest green, drizzled with hints of blue and gold glitter.

For, Super Shock Cheeks, fingertips provide the highest amount of coverage for this product. If you do opt for a brush, use a flat synthetic brush for the best coverage or duo fiber for a more sheer look. Between the Sheets ,$5, is a mid-tone beige pink in a matte finish, perfect for a healthy day-time look…and a flushed night-time look.

Tip: For best results, keep ColourPop products closed tightly. Don’t leave jars opened for long periods of time or colors may lose their luster.